Thursday, September 14, 2006


An interesting website,, is an American website that focuses on micro and macro consumer trends. Most of them are applicable to US audience, but with the shrinking gap between demands across borders, some of them are applicable to Indian audience too. eg. Have a look at this page which mentions which offers 11 simple questions to women in search of that elusively perfect jeans!

A great resource for marketers and trend-analysts.

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